ShadowFox VisualsBook a shoot
Cedar house / Editorial photographyShot by PakaPhotography / Auckland real estate
Complete listing photography from $400: up to 30 photos, aerial and a measured floor plan, back in under 12 hours.
Scroll to see it differently
Most listings book this
FOX Frame. GST inclusive. Everything a listing needs from one visit.
You don’t need to pick a finish. Send the address and I’ll recommend one. Most homes suit IRIS: clean, bright and true to life.
A full set
Thirty photos from a single shoot in Gulf Harbour, edited exactly as the agent received them, aerial included. This one was a FOX Eclipse campaign; FOX Frame delivers up to 30 photos in the same Standard Premium finish. Tap any photo to see it full size.
“Paka is a true professional photographer who understands exactly what I want and consistently delivers beyond expectations. Efficient, reliable, and solution-oriented, Paka gets things done and makes the whole process seamless. Highly recommended for anyone looking for quality photography and professional service! …”Jocelyn Yao · Google review
“Absolutely incredible! Highly recommend ShadowFox Visuals. Excellent editing and quality of photos and videos, but also really enjoy the creativity Paka brings to every shoot, helping elevate our marketing.”Josh Lowe · Google review
“An artist in every sense of the word.”Vivian Wang · Google review
The change
Most listings need light, space and clarity — every room legible, every window holding its view, nothing left to the imagination. That is Standard Premium, and it is what sells the majority of Auckland homes.
Some properties are not selling square metres. They are selling a feeling — the way afternoon sun crosses a marble bench, the shadow of a pergola on brick. That work belongs in a magazine, so it is shot like one. That is Editorial Magazine Luxury.
Both are shot, graded and delivered by me. Every interior shoot still includes a CubiCasa floor plan.
Standard PremiumEditorial LuxuryFive looks · one listing
Every property is shot the same way, with the same care. The style is how the images are finished: the colour, the light and the mood. Pick the one that suits the home and the buyer you are chasing — or don’t pick at all, and I’ll recommend one when you book.
Standard Premiumfrom $400
Polished, bright and market ready. The right call for most listings and the best value per photo.
Editorialfrom $600
Magazine grade finishing with extra time spent on light, colour and tone in every single frame. Priced above Standard, made for listings that need to feel a level up from everything around them.
Standard Premium
Clean. Bright. True to life.
The feel
The modern listing look, done properly. True whites, soft blue skies and accurate colour. Nothing overcooked, nothing fake.
Best for
Most homes. New builds, family homes, rentals and anything that should look fresh and honest.
Pick it if
You want buyers to walk in and see exactly what they saw online.
Standard Premium
Bold. Vivid. Built for the scroll.
The feel
Everything turned up a notch. Deep blue skies, rich timber, extra clarity and punch so the thumbnail jumps off the portal.
Best for
Crowded price brackets, sunny exteriors, social campaigns and homes that need attention fast.
Pick it if
Your listing sits in a busy feed and has to win the click.
Editorial · Premium tier
Warm. Soft. Lived in.
The feel
Creamy whites, golden light and gentle contrast. Reads like a lifestyle magazine spread, so buyers feel the home before they tour it.
Best for
Family homes, character villas, lifestyle properties and anything beautifully styled or full of natural light.
Pick it if
You are selling a feeling, not a floor plan.
Editorial · Premium tier
Moody. Architectural. Confident.
The feel
Deeper tones, richer shadows, cool evening skies and a warm glow from inside. The architecture carries the image.
Best for
Architectural and designer builds, dark cladding, statement homes and high end townhouses.
Pick it if
The building itself is the hero and you want people to stop and stare.
Editorial · Premium tier
Dramatic. Sculpted. Unforgettable.
The feel
Real light and real shadow. Deep contrast, sunlit highlights, rich timber and stone, skies with weight. Every room looks sculpted, like a feature in an architecture magazine.
Best for
Designer builds, statement kitchens and bathrooms, homes with great natural light, and any listing that needs presence to stop the scroll.
Pick it if
You want buyers to feel something before they read a single word.
Same house, same shoot, five different finishes. Pick the one that fits your property and tell me the name when you book.
Quick picker
Fresh, clean and true to life. Safe on any home.
IRISStandard
Busy price bracket. It has to win the click on the portals.
FUSEStandard
Warm, styled, family appeal. You are selling the lifestyle.
AURAEditorial
Architectural build, dark cladding. Calm, evening mood.
BRUTEditorialDesigner build or great light. Drama that stops the scroll.
KASLEditorial| Attribute | IRIS | FUSE | AURA | BRUT | KASL |
|---|---|---|---|---|---|
| Brightness | 4 out of 5 | 5 out of 5 | 3 out of 5 | 2 out of 5 | 2 out of 5 |
| Warmth | 2 out of 5 | 3 out of 5 | 5 out of 5 | 4 out of 5 | 4 out of 5 |
| Colour punch | 3 out of 5 | 5 out of 5 | 2 out of 5 | 2 out of 5 | 4 out of 5 |
| Drama | 2 out of 5 | 4 out of 5 | 2 out of 5 | 4 out of 5 | 5 out of 5 |
| Tier | Standard Premium | Standard Premium | Editorial | Editorial | Editorial |
Still torn? IRIS is the safe bet for any home. If the property deserves to feel a level above the rest of the street, go Editorial: AURA for warmth, BRUT for calm architecture, KASL for full drama.
Style one
The workhorse. Bright, clean and honest — built so a buyer scrolling a listing at 11pm understands the whole house in eight seconds. Windows are exposed so the view survives, verticals are corrected, colour is neutral.
Twilight exteriors and drone work sit inside this style, because they do the same job: establish the property in its street, its coastline, its land.
Style two
Shot on the light the house actually gets. Shadows are kept because shadow is what gives a room depth; the grade runs warm; frames are composed tighter and more architecturally, closer to an interiors feature than a listing.
It asks more of the property and more of the day — this style is timed to the sun, not to the diary. Used well, it makes a home look like somewhere you have already read about.
Blackened joinery against marble. The light is left where it fell — no fill, no lifted shadow.
Glazing exposed for the garden beyond rather than for the wall beside it.
Dining and living read as a single continuous space, photographed from opposing ends.
Loggia, lawn and clipped hedging held in one frame at low sun.
Brick, column and pergola shadow — the detail a wide listing shot always loses.
The villa set back behind its own planting — approach before architecture.
Gable, porch and nikau held at an angle that keeps the street out of frame.
The dining table photographed once the house has been opened to the lawn.
Top light and side light doing separate jobs in the same frame.
Shot from the lawn so the house reads as the backdrop to the table, not the subject.
Deck, steps and lawn in one continuous move — the frame the campaign closes on.
Choosing
| Standard Premium | Editorial Magazine Luxury | |
|---|---|---|
| The job | Show the whole house clearly and fast | Make the house feel like a place worth wanting |
| Light | Even and lifted — every corner readable | Directional and kept — shadow does the work |
| Framing | Wide, corner-to-corner, room-complete | Tighter and architectural, detail sequences |
| Shoot timing | Flexible — booked around the vendor | Booked to the sun, a set window of the day |
| Typical client | Agents, vendors, property managers, commercial | Prestige agents, architects, developers, designers |
| Where it runs | Listing portals, print flyers, agent socials | Campaign hero, brochure, submissions, press |
| Drone & twilight | Included in scope where the property calls for it | Optional — used only when it suits the story |
| Price | $400 — FOX Frame | $600 — FOX Muse |
Plenty of campaigns run both: Editorial for the six hero frames, Standard Premium for full coverage of the rest of the house. Tell me the property and I will tell you honestly which way to go.
What you get
No line-item surprises after the shoot. The aerial is in. The floor plan is in. The gallery is in. What changes between the two photography packages is how the house is lit and graded, not how much of it you get.
Photography pricing
FOX 01 · Every static asset
$400GST incl · 12h delivery · Under 1hr on site
Every static asset a buyer needs to make a decision, delivered before the open home.
FOX 02 · Editorial magazine luxury
$600GST incl · 12h delivery · Under 1hr on site
Shot for editorial from the start: booked to the best light of the day, framed tighter, then graded like a magazine interiors feature.
Upgrade · After the shoot
$200GST incl · on any package
Already shot the Standard way and decided you want the magazine look? The same photos, re-graded in an editorial finish: directional light kept, shadows retained.
Large property surcharge. Properties over 300 m² carry a $200 surcharge on photography packages — more time on site and more time in post. Confirmed at booking once you give me the floor area. All prices NZD, GST inclusive. Travel fees may apply outside Auckland.
Where I shoot
Recently shotPoint ChevalierTakaniniMairangi BayHenderson
Not on the list? It is a list, not a boundary — send the address. Travel fees may apply outside Auckland.
FAQ
FOX Frame is $400 including GST. That covers up to 30 interior and exterior photos, aerial drone coverage and a measured 2D floor plan, delivered in under 12 hours.
FOX Muse is $600 and shoots the same coverage in the Editorial Magazine Luxury style. Properties over 300 square metres carry a $200 surcharge on photography packages, confirmed at booking once the floor area is known.
Under 12 hours for photography. A morning shoot is with you the same evening, ready for the listing to go live the next day.
Yes. Every interior shoot includes a measured CubiCasa 2D floor plan with dimensions, at no extra cost. It is not an upsell and it is not an optional extra on the photography packages.
Aerial photography is included in both photography packages. Flights are operated under CAA Part 101. If the property sits in controlled airspace I will tell you before the booking rather than on the day.
Standard Premium is bright, even and complete — every room legible to a buyer scrolling a listing at 11pm. Editorial Magazine Luxury keeps directional light and shadow, runs a warmer grade and frames tighter and more architecturally, closer to an interiors feature than a listing.
FOX Muse at $600 is shot for editorial from the start: booked to the best light of the day and framed for it, then graded. The $200 Editorial upgrade is for a shoot already done the Standard way — same photos, re-graded in an editorial finish. Frame plus the upgrade comes to the same $600 as Muse, so if you know up front the property deserves editorial, book Muse: the shoot itself is planned for it.
All of it — the central isthmus, North Shore, West Auckland, East Auckland, South Auckland, the Hibiscus Coast and Waiheke Island. Travel fees may apply outside Auckland.
Next
A quick look at the property and its aspect is usually enough for me to recommend a style, a shoot time and a scope. Most bookings are confirmed the same day.